PepsiCo has announced that it will be dropping aspartame from Diet Pepsi, and replacing it with sucralose, another artificial sweetener known as Splenda, in the United States. The move is reportedly in response to customer health concerns and plunging sales of Pepsi products.
The company’s decision to switch sweeteners is happening at a time when Americans are turning away from popular diet sodas.
Its rival Coca-Cola said that sales volume for Diet Coke, which also uses aspartame, dropped 5% in North America in the first three months of 2015, but the company “has no plans to change the sweetener in Diet Coke”.
The change only applies to the U.S. market, and the reformulated Diet Pepsi will reach vending machines and stores in August, with cans stating that the drink is “Now Aspartame Free”. PepsiCo said it continues to stand behind the safety of aspartame and will keep using it outside the U.S.