Kenco campaign for clean water

The Kenco Coffee Company has launched a ‘Make Every Cup Count’ campaign with the goal of providing 500 million glasses of clean water to South American coffee farming communities.

From 1st March to the end of 2014, Kenco will donate one glass of clean water for every cup of Kenco Vending, Roast & Ground and Kenco 2Go sold.

Frederique Lock, senior brand manager for The Kenco Coffee Company, said, “By working with partners such as Pronatur, we were able to identify the local need for easy access to clean water. Families now have a source of clean water for at least 25 years, thanks to the installation of water tanks in their communities. This allows them to focus their energy on where their passion really lies, whether that be caring for the family or focusing on building a prosperous business.”

 

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