Douwe Egberts reveals its new look

Jacobs Douwe Egberts (JDE) has unveiled new Kenco branding across its vending business with the aim of “reinforcing its brand promise of coffee without compromise”.

The new look can be seen on the floor-standing and table top range of machines, and its aim is to update the look and feel of the machines, as well as improving brand and product communication.

The Kenco brand is pretty recognisable by many of us and the company hope “that the redesign will help consumers visualise the great taste and quality offered by Kenco coffee as well as create renewed interest, engaging both existing and new consumers”.

 

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