Eden Springs has confirmed the acquisition of five water cooler businesses, for an undisclosed sum, from Nestlé Waters Direct (NWD), a division of Nestlé Waters. The deal involves the acquisition of NWD’s water cooler activities in five European countries.
Already servicing offices with water and/or coffee across 15 countries, this acquisition provides the Swiss-headquartered company with important new markets in Germany, Russia and Portugal, and enhanced positions in Poland and the Netherlands. The NWD acquisition will increase Eden’s installed client base from over 650,000 to approximately one million. The deal is expected to increase Eden’s annual turnover by circa 30%, from over €280m to approximately €370m, and strengthens its brand within the European water and coffee market.
The acquisition reflects Eden Springs’ confidence in the present and future growth of the European water and coffee market following a period of contraction during the recession. The company believes now is the time to harness the opportunity to expand its offerings of both water and coffee to a larger potential client base in Europe.